You’re learning how to distribute ideas on the internet.
This is the first thing I told myself in 2022 before creating my first directory (the one that still pays me $2500/mo passively to this day).
A simple framework shift that helped me grind through countless days of feeling discouraged.
A way to give myself something greater to work towards (not just a target MRR number) as I sacrificed my nights and weekends back when I was working a full-time job.
If you’re reading this, you clearly have the entrepreneurial spirit in you.
Which means, you’re most likely going to go build a lot more than just directories in your long life as a builder – SaaS, online marketplaces, job boards, physical products, service-based businesses.
No matter what you build, distribution will lead you to victory.
Once you earn people’s attention, the monetization opportunities present themselves naturally in ways you wouldn’t even imagine.
Some people boil it down to SEO, but it’s truly much more than that.
It’s identifying problems (people searching for specific info), understanding where people are looking for solutions (Google, Reddit, etc), building a unique solution (collecting and consolidating valuable data) and then finding a way to present it to the right people (SEO).
Directories just happen to be one of the best vehicles to achieve distribution on the internet.
For years, they’ve been sitting right in front of you – some working as powerful top-of-funnel marketing, and others working as some of the most successful standalone businesses on the internet (AngelList, Nomads.com, G2, ClassPass, Care.com, Zillow, Yelp, Trip Advisor).
The skill of learning internet distribution via directories, is my greatest hope for you.
You don’t have to build a massive $100M+ directory.
Maybe you’re satisfied with “lifestyle” size directories that grant you passive income (This is 100% me right now).
Then there’s everything in between. The choice is yours.
My offer for people who want a “shortcut” to building their directory
This Thursday (April 10th, at 10:00AM PST), I’m launching Ship Your Directory Pro, a private membership-based directory community.
It’s not a course (yet), as this is being built and slowly released over time, or a static guide/info product.
It’s a live, interactive community where I’m showing you exactly how I’ve learned distribution by building directories.
I’ll be doing weekly livestreams to dive deeper into where you’re stuck, what’s working and how to move forward.
But because I really want to understand where you’re stuck, I’ll also be offering an hour of 1:1 consulting ($150 value) to the first 20 people who purchase a quarterly or annual membership.
We can use this time to talk about anything – validating directory niches, SEO, whatever you want.
Here’s a post with the membership details, but April pricing will be $35/mo (billed annually) and $45/mo (bill quarterly).
The SYD Pro membership will go live at shipyourdirectory.com on April 10th, 10:00AM PST.
With that said, everything you need to build a profitable directory is on YouTube. This is for people who want to more 🙂
Keep Building,
Frey Chu
